Free Business Forms & Rationales
For Design & Creative Service Organizations

More than fifty forms and rationales are available here for instant downloading in .pdf or .doc format. Click on any of the links below to see a description of each item.

Please note: Free forms are for the purpose of providing inspiration and development help. Most cannot be printed or modified. To allow us to continue to provide this service, only three free forms may be downloaded in one 24-hour period. Downloading in excess is unauthorized and is a violation of copyright.

Forms available for purchase can be printed and modified. All these forms are also available in one place in the CB Archive Folder.

All forms are copyright by Creative Business. They are for the private use of the individual or business downloading them, and are not to be reproduced in public or promotional media. Any other use or reproduction is a violation of United States Copyright Laws, and is prohibited.


Click on the name of a rationale to get more details about it, including a link to download.

How (Your Firm) Defines Value-Oriented Design
How We Work
Measuring the True Cost of Creativity
Minimum Fee. The Rationale For Having One
Professional Standards of Practice
Ten Keys to Client Loyalty
Ten Presentation Tips
The Hidden Benefits of Single-Sourcing (MS Word)
Using Illustration for Differentiation and Impact
Why Professional Copy is More Than Worth the Cost
Why We Don't Make Speculative Presentations

Click on the name of a form to get more details about it, including a link to download.

Appointment Letter
Arranging Letter
Cease and desist letter
Client Backgrounder
Client Internet Survey
Client Mail Survey
Client review letter
Creative Brief Questionnaire
Creative Review Checklist
Emergency Planning Form
Employee Evaluation and Salary Adjustment Form
Employee Job Application
Employee Profitabililty Record
Estimating Worksheet (purchase only)
Goodbye letter to abusive clients
Illustration Questionnaire
In-house presentation letter
Job Description
Job Description (Intern)
Job description -- Vice President of Marketing
Key Performance Indicators Form
Marketing Plan Worksheet
Mission Statement
Model Release
Naming proposal
New Hire Welcome Letter
New Hire Welcome Letter (Intern)
Non-compete Agreement
Non-disclosure Agreement
Project Budget
Proofing Authorization
Referral letter
Release Compliance Letter
Settlement letter voiding a Website warranty
Subcontracting Letter and Agreement
SWOT Analysis
Time Sheet
Value Proposition Worksheet
Web Site Hosting Arrangement
Work-For-Hire Agreement
Workstation Exercises