January/February 2016 issue

Newsletter Details

16 pages. Features articles on: 1) results of CB's December 2015 pricing and billing rates survey, 2) working with a new contact at a long-time client, 3) how to say "sorry, but I can't" to some client requests. There's a Management Benchmark on setting your profitability aim point. Subscriber advice is provided on: 1) punishing suppliers, clients "going direct," exclusivity pricing, retainer copy, corporate mandates, themeing, tax deductibility, and holiday swag.