July/August 2007 issue

Newsletter Details

16 pages. Articles on: 1) What should principals' responsibilities be?; 2) examining the effects of salary multipliers; 3) markups--why, when, where, and how much; 4) checking bylaws and operating agreements; and 5) four ways to lose a client's business. Subscriber advice on: client conflicts, not-for-profit marketing budgets, home office taxes, rush job paperwork, PowerPoint presentations, and client press releases. Management Tip: Marketing-to-production staff ratios.