November/December 2006 issue

Newsletter Details

16 pages. Articles on: 1) charging for creative when there's no production, 2) resisting the perfectionist impulse, 3) what they say might not be what they mean, 4) tips for getting government business. Advice on: getting project info late, tradename parody cautions, changes in client loyalty?, showing unaccepted logos, need for photo releases, and how common are progress payments? Management Benchmark: guidelines for a firm's "current ratio."