July/August 1999 Issue

Newsletter Details

12 pages. Articles include: 1) Staffing up--factors and financial ratios to consider before hiring additional employees; 2) the costs and benefits of self-employment--a test to determine if you are better off; 3) is it better for you to specialize?--the arguments for and against it. Advice on: payment delays, press release formats, unintended photo content, clients who are too involved, and ad markup/commission explained. Management Benchmark: The real cost of unbilled time and expenses.