Eight Case Studies. What Do They Say to Your Business?

Article Details

A nine-page article that details problems at eight different, real-life creative firms and provides Creative Business' recommendations for solving them. Situations described are: 1) self-destructive management, 2) the "gorilla client," 3) growing too fast, 4) not preparing for the future, 5) inability to make tough personnel decisions, 6) not focusing on value-added services, 7) relying totally on referrals, and 8) not insitutionalizing the business.

Subject Area



Business management

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