Top 10 Selling Articles

Click on the name of an article to get more details about it, including an option to add it to your shopping cart.

1. Comparing In-House Pricing
2. A Better Way To Structure Your Firm?
3. Copyright & File Ownership
4. Selling and Conducting Communications Audits
5. Pricing & Billing Standards For Single- & Multi-Person Creative Services Firms
6. Retainers--Replying to Discount Requests by Offering Them
7. Business Planning. The Exasperating Made Simple
8. Contract, Estimate, Letter of Agreement, or Proposal?
9. Dealing With Those Very Opinionated Clients
10. Awards. How Important To Your Business?

Prospecting And Mining For Clients
Article Details

A four-page article that explains the most cost-efficient ways to prospect for new clients and refresh contacts with recent ones. Covers lists and sources, response ratios, CRM software, and recommendations for promotional expenses.

$15.00






Subject Area

Marketing

Keywords

Business planning; Marketing/sales; Client service; Promotion; Size/growth